What We Do

We create your executive brand book.

Brand Book icon

>Take a look…

We help uncover, discover or even recover the extraordinary – what no one else can say, but you – so you can share your unique gifts in the marketplace.


Inventory

The bluefeet method involves a systematic, thorough inventory of strengths, stories, messages and vision:

  • Mine existing content
  • Touchpoint audit
  • Strengths Based Leadership assessment
  • Structured interview
  • Craft messages, sound bites, bios, elevator pitches, positioning statements, stories

Plan

Executive Marketing Plan with activities designated as Start, Stop or Continue:

  • Measured against success criteria
  • Aligned with personal and corporate initiatives
  • Strategic plan to reach all internal and external audiences

Follow-Up

We take the success criteria seriously:

  • Quarterly check-ins
  • Re-strategize as needed

You get all the tools needed to develop authentic content – written, verbal, digital and interactive – so you can connect with those you most want to reach.

We help you put it to good use.

Brand Book icon

>Take a look…

Everything you need to look | act | sound like the leader you are.


Look

Visual assets about you – all things graphic design:

  • Websites
  • Presentations
  • Newsletters
  • Bios
  • Videos
  • Vision boards
  • Infographics
  • Direct mail (email and snail mail)
  • Posters
  • Anything

Visual assets that are you – image consulting:

  • Work with a professional stylist to refine your executive presence

Act

Show you how to share your bluefeet – coaching:

  • Executive Succession Services
  • Rainmaker Workshops for Consultants
  • Rainmaker Workshops for Law Firms

Presentation and message delivery – training:

  • Individual and Group sessions

Sound

Product demo of your brain – thought leadership:

  • Thought Leadership Launch Services
  • Writing and Placement Services
  • Speaking Engagements – Placement and Speech-Writing

Written, verbal, traditional, social – marketing:

  • We give you a practical, actionable personal marketing plan.